VP of Sales

Permanent employee, Full-time · US

Minor Figures is hiring for a VP of Sales to lead all channels including retail grocery, cafes, foodservice and ecommerce. This role will enhance and further develop the strategic plan for the North American sales team, hire and retain remote-based talent, and manage all channel P&L’s. This leader will balance between being a nimble and gritty entrepreneur and being a strategic leader, with the ability to grow the business 100% year on year. This role must show up with energy, positivity and be deeply collaborative.

This is a senior leadership position for a true sales professional with a strong strategic mind-set. You have deep experience in food or beverage sales across multiple channels, with demonstrated experience expanding reach while maintaining authenticity and relationships with legacy channels and accounts. You have experience building, leading and coaching remote teams. You have deep knowledge of distribution strategies and partners, and can successfully look at what's needed for the future, while driving immediate business needs. 
  • Set and own the long and short-term strategic priorities for the on-premise, retail grocery, and ecomm channels
  • Develop channel sales plans in support of organizational strategy and business objectives 
  • Establish sales objectives, forecasts, and develop annual sales quotas for each channel
  • Achieve or surpass mutually agreed-upon sales goals 
  • Conduct regular reviews to discuss accounts, new opportunities, customer issues, competition, industry updates, and new products 
  • Work closely with Operations to continually refine, evaluate and update forecasts
  • Manage channel trade spend, discounts and promotions, and advertising budgets 
  • Leverage network to identify and nurture revenue-generating opportunities
  • Collaborate with Marketing on merchandising and product strategies to increase account retention and accelerate growth
  • Build relationships with our key distribution partners to become a best-in-class partner
  • Implement strategies and plans with brokers to accelerate growth
  • Establish sales targets and bonus structures for individuals that are challenging, rewarding and motivating.
  • Develop a high-performing team, leaning into the teams’ strength and experiences while identifying and developing skill gaps 

You’ll be reporting in to our General Manager, Melissa. Our sales team is broken up into 2 channels; retail grocery and cafe sales. We are all coffee people and are very immersed in the coffee community nationwide. 

Although the entire team is remote we are a very close knit bunch. We might be a small team but we truly believe in our product and know how to speak the language of coffee. We like to build lasting relationships within our team as well as with our customers.

First up. We hire humans. Not machines or the electronic piece of paper you applied with.

We want people to come into Minor Figures to ​be a true version of themselves ​every day. Every day. ​No matter if you're up, or if you're down, we want people that embrace every day being different. People that can bring the energy, support their team mates when the times get hard, but not hold off from asking for support themselves. Because support is available and yes, sometimes… many times in fact, we ​all need it?

Some core skills and experience if you’ll humor us?

  • 8+ years of sales & business development experience within beverage or food
  • Selling experience with cafes, foodservice, ecomm and grocery stores
  • Remote-team management
  • Experience with Google Suite, Microsoft, Modus, Copper, Unleashed, preferred
  • Travel: 30%
  • Can be based anywhere in the mainland US
We realise that a job is more than just the take home salary each month. So what are you really getting?

As part of the MF team, not only will you have the opportunity to own your role and make it, you and us a success, you’ll also be becoming part of something very special. Minor Figures’ ethos is that everyone is welcome, as long as you leave all hang-ups, social barriers and prejudices at the door.

You’ll embark on a journey that doesn’t have a destination. It just keeps going. Your contribution will help us become the most loved brand on the planet & the number speciality coffee brand. With that, you’ll grow, develop and progress as we do and you’ll play your part in us having a planet to do this on.

But of course, we look after you in the other ways that you’d expect:

  • 15 days vacation (Holiday) Front loaded
  • Health insurance
  • Dental Insurance
  • Vision Insurance
  • Supplemental life
  • More Happi
  • 401(k) included

As the VP of Sales for Minor Figures in the US, the exact location is open. All we ask is that you’re able to travel flexibly and carry out the requirements of the role to the best standard.

A work schedule of Monday-Friday from ​8:00am- 5:30pm with flexibility for trade shows and other work related travel that may occur on weekends.
At Minor Figures everyone is welcome.  We are committed to cultivating and maintaining a culture that is inclusive and diverse. We celebrate differences and continually support all members of our company to be proud of who they are. In recruiting for our team, we pride ourselves on equal employment opportunity regardless of gender, sex, age, disability, race, religion, sexuality or social class. We hire the best people based on an evaluation of their abilities and effectiveness, nothing else.
You’re sold? The coffee is brewing, you’re ready to hit send and sit back and wait for a response?

In order to make that happen:

  • Submit a resume and any supporting documents to us.
  • Tell us why you want to work for Minor Figures.

Just a heads up, we’re not a traditional team of recruiters and hiring managers. We want to see the human version of you, not just the black & white copy. Our need to find great people needs to be met with a fun and positive recruitment journey, so tell us more about you, however the heck you want.

If you've got any questions about the role or what to chat about what life is really like at Minor Figures, email us at jointheteam@minorfigures.com.
We value the impact & work recruitment agencies have & do. We have people that have worked within & relied heavily on the support of agencies in their career. That said however, we’d really appreciate it if we didn’t receive any unsolicited or out of the blue applications.

About us

We’re Minor FiguresFounded on a rooftop in 2014 by three friends with a shared love of coffee, MF has since grown into a global brand with a team of over 100 people across the world, with offices in the UK, USA, and Australia. We create plant-based products for coffee lovers, baristas and a better planet. We love teaming up with people as mad about coffee as we are and love nothing more than heading down to their local cafe to enjoy a chat with the friendly & expert barista. 

All our products are 100% plant based and vegan friendly with no added sugar. The company is exploding, achieving record sales figures each quarter. 

Minor Figures would be nothing without the independent coffee scene and our products can be found in over 4,000 specialty coffee shops worldwide, where we regularly run Freedays and Minor Figures FM events. We’re also expanding fast, with products lining the shelves in major supermarkets in our three core regions and our team achieving record sales figures quarter-on-quarter.

At Minor Figures, we’re passionate about creating a positive impact and we put sustainability at the forefront of everything we do. We’re a 100% carbon neutral and now a B Corp certified company.

We have big plans for the future of MF. As we continue to grow at a rapid pace, we’re want to welcome creative, curious, free-spirited, bold thinkers to join us to make that happen.  Everyone’s invited. We collaborate, improvise, synchronise. We are wholly authentic, uplifting and constructive. Because magic happens when everyone’s vibing and having a good time.  We value individuality and we want you to be yourself.  If you share our love for coffee and you want every day you spend at work to feel like your first, we’d love to hear from you.

Thank you for your interest in working at Minor Figures.
We love people and love reading about who they are. At Minor Figures, everyone is invited and we want them to feel like they can be their true self here.

So, we'd love to know more about you. Tell us why you'd love to become part of the team here and why you are interested in this position.

Please upload your CV & any other supporting documents that tell us about you, as the human, and your experience.

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