SALARY BANDING
CA $80,000 - $95,000 + Bonus
ABOUT THE ROLE
As our Territory Sales Representative, Canada, you’ll be the human that will maintain and grow existing accounts and prospect and close new accounts across Canada with a focus in Toronto, ON. You will need to have a home base in Toronto, ON, Canada.
On-premise sales with cafes and foodservice operators are the primary focus, with a secondary focus on market development and account management. This is a field-based position, with expectations to be actively selling in the market. The ideal candidate will have prior experience selling in a similar category or industry. We’re looking for a strategic thinker who is solutions-oriented, a self-starter, deeply organized, loves to work at a fast pace, and has excellent relationship development skills.
The Territory Sales Representative, Canada is also responsible for driving business growth with grocery and specialty retailers in the Ontario market. Territory Sales Representative, Canada will work closely with existing retailers to optimize item presence & placement, increase velocities. The prioritization between channels is anticipated to be 70% on-premise/Cafe and 30% Retail/Grocery.
WHAT YOU’LL BE RESPONSIBLE FOR
(Within Cafe/Foodservice and Cafe)
- Meet all revenue and strategic business initiatives in your assigned territory.
- Drive and manage sales and distribution throughout the area.
- Prospect and engage potential new partners for MF via a relationship led approach along with keen understanding of the cafe and foodservice channels.
- Conduct regular visits and develop strong relationships with existing operators and accounts to retain and grow the business.
- Develop and nurture partnerships with local distributors
- Identify prospective customers, and track opportunities within our CRM for your respective pipeline.
- In conjunction with sales leadership, lead efforts to properly forecast your respective business for both existing and new accounts.
- In collaboration with Minor Figures sales leadership team, train and grow sales with distributors
- Support sales and opportunities with marquee or strategic accounts as needed by regional sales managers/directors within your assigned area.
- Educate, sample and support distributor representatives and teams, cafe partners, and operators alike.
- Multi task between several priorities, mapping out smart weekly routes to maximize daily field efforts.
- Utilize Minor Figures tools to build accurate area pipeline and forecasts
- Participate in regular internal team calls, sharing best practices, feedback on competitors, and market intel
- Collaborate with leadership on individual or career development quarterly goals that are challenging yet attainable.
- Maintain a high level of expertise on the broader coffee, hospitality and foodservice industry trends and happenings.
- Represent Minor Figures in a professional and authentic manner
- 70% of time or as dictated by your manager - trade spent in on-premise/Cafe channel
(Within Retail/Grocery)
- Utilize knowledge of your geography, relationships with key contacts, and business insight tools to gain access to potential new customers, present and earn new business
- Focus on perfect execution of planograms, ensuring all Minor Figures items are in-stock and on shelf where approved
- Work in tandem with broker and merchandising teams on new business opportunities and to increase volume and ranking with existing accounts
- Attend trade shows, distributor events, and sales meetings
- Collaborate with marketing teams, ops teams, and cafe sales team to ensure Minor Figures is being sold and represented in Canada as a collective to grow brand awareness and drive velocities
- 30% of time or as dictated by your manager - trade spent in Retail/Grocery channel
Travel
ABOUT YOUR TEAM
Although the entire team is remote we are a very close knit bunch. We might be a small team but we truly believe in our product and know how to speak the language of coffee. We like to build lasting relationships within our team as well as with our customers.
This role reports to the Sr. Sales Director of North America, and collaborates deeply with the US sales teams.
ABOUT YOU
We want people to come into Minor Figures to be a true version of themselves every day. We want people that embrace every day being different. People that can bring the energy, support their team mates when the times get hard, but not hold off from asking for support themselves.
We hire humans, not machines, so let’s look at the key skills that we love to see. People that:
- Live and breathe their authenticity and individuality in everything that they do.
- Take pride in what they do, and inspire others to do the same.
- Have a sense of fun and adventure, along with a hands on & a can-do approach.
- Not be phased by constant change and challenges and willing to adapt and implement solutions.
- Collaborate like crazy & have a willingness to help in all areas of the business when needed.
- Approach every day like it’s day one. Committed, open minded and ready to enjoy every exhilarating second.
You are a natural collaborator and communicator, bringing people together.
Key Skills needed include:
- Relevant sales & business development experience within the Cafe channel
- Deep knowledge of the area/geography in Toronto, Canada.
- An entrepreneurial mindset and deep understanding of early-stage business
- Strong experience in developing, owning and driving market-level KPIs at various levels of an end client.
- Highly organized around project // time management
- Must be adept and comfortable in MS Office Suite (Outlook, Excel, Word, Power Point)
- Strong communication and analytical skills
- Insights driven - able to collate and analyze multiple sources of data to shape strategy and deliver powerful results.
- Open and collaborative nature, developing and nurturing key internal and external partnerships.
- Adaptable to changes - able to see the big picture but with a pragmatic and flexible approach to delivery.
- Experience in the CPG space (preferably beverage)
- Ability to travel 40%
Due to this job being active within the field, there are some physical job requirements
WHAT’S IN IT FOR YOU
We realize that a job is more than just the take home salary each month. So what are you really getting?
You’ll embark on a journey that doesn’t have a destination. It just keeps going. Your contribution will help us become the most loved brand on the planet & the number speciality coffee brand. With that, you’ll grow, develop and progress as we do and you’ll play your part in us having a planet to do this on.
And, as part of the Minor Figures team, you’ll have the opportunity to invest in the business, with the option to buy shares in the company at an agreed price. Having skin in the game and really contributing to our success. Because it’s you and us all that do make this all happen.
But of course, we look after you in the other ways that you’d expect:
- Private healthcare plans
- 15 days PTO in addition to public holidays
- 1 day paid leave to support a cause of your choice through volunteering or activism
- Employee share options scheme, available to all full time employees.
- Flexible working to meet the needs of the role
- 30% discount on products from our online shop
- Unlimited access to Calm app
YOUR COMMITMENT
This role is based in Toronto, ON, Canada. Though a remote role, this will be your home base and where most of your day to day travel will take place.
The work schedule is Monday-Friday between 8:00am- 5:00pm with flexibility for trade shows and other work related travel that may occur on weekends. Also, as part of a global organization, on occasion you may be asked to join calls outside of regular hours.
OUR COMMITMENT TO DIVERSITY, EQUITY AND INCLUSION
At Minor Figures everyone is welcome. We are committed to cultivating and maintaining a culture that is inclusive and diverse. We celebrate differences and continually support all members of our company to be proud of who they are. In recruiting for our team, we pride ourselves on equal employment opportunities regardless of gender, sex, age, disability, race, religion, sexuality or social class. We hire the best people based on an evaluation of their abilities and effectiveness, nothing else.
WHAT’S NEXT
You’re sold? The coffee is brewing, you’re ready to hit send and sit back and wait for a response?
In order to make that happen:
Just a heads up, we’re not a traditional team of recruiters and hiring managers. We want to see the human version of you, not just the black & white copy. Our need to find great people needs to be met with a fun and positive recruitment journey, so tell us more about you, however the heck you want.
About us
We’re Minor Figures. Founded on a rooftop in 2014 by three friends with a shared love of coffee, MF has since grown into a global brand with a team of over 100 people across the world, with offices in the UK, USA, and Australia. We create plant-based products for coffee lovers, baristas and a better planet. We love teaming up with people as mad about coffee as we are and love nothing more than heading down to their local cafe to enjoy a chat with the friendly & expert barista.
All our products are 100% plant based and vegan friendly. The company is exploding, achieving record sales figures each quarter.
Minor Figures would be nothing without the independent coffee scene and our products can be found in over 4,000 specialty coffee shops worldwide, where we regularly run Freedays and Minor Figures FM events. We’re also expanding fast, with products lining the shelves in major supermarkets in our three core regions and our team achieving record sales figures quarter-on-quarter.
At Minor Figures, we’re passionate about creating a positive impact and we put sustainability at the forefront of everything we do. We’re a 100% carbon neutral and now a B Corp certified company.
We have big plans for the future of MF. As we continue to grow at a rapid pace, we want to welcome creative, curious, free-spirited, bold thinkers to join us to make that happen. Everyone’s invited. We collaborate, improvise, synchronise. We are wholly authentic, uplifting and constructive. Because magic happens when everyone’s vibing and having a good time. We value individuality and we want you to be yourself. If you share our love for coffee and you want every day you spend at work to feel like your first, we’d love to hear from you.